Strategic Initiatives

CARLSBAD VILLAGE and POINSETTIA STATIONS

A feasibility study was completed in 2008, which identified the Carlsbad Village and Poinsettia Transit Stations as two locations that would largely benefit from the redevelopment process. The Carlsbad Redevelopment Projects will create new opportunities for affordable housing, work and leisure activities that provide job opportunities and new tax revenue, reduce automobile reliance, and maximize North County’s access to the greater San Diego area through a large and diverse public transportation network.

In January of 2023, the North County Transit District’s (NCTD) Board of Directors voted in favor of entering into Exclusive Negotiation Agreements (ENA) with SBP Fabric, a partnership between Sea Breeze Properties, L.L.C. and Fabric Investments, Inc., and Raintree Partners for the Carlsbad Village and Poinsettia Transit Station Redevelopment Projects, respectively. The Board action is the first step toward transforming the existing transit stations into vibrant community gathering spaces where residents and visitors can live, work, play and ride.

The approved developers for both sites are now in the feasibility and design phase of the projects.

More Information

OCEANSIDE TRANSIT CENTER

In 1984, the Oceanside Transit Center was rebuilt to replace a 1940’s Santa Fe Depot. Since then, additional modifications have been made to the center to accommodate additional train and bus service. NCTD, through a series of studies, determined that redevelopment of the site would facilitate bus to rail connectivity for its riders; provide opportunities for enhanced amenities that would improve customer experience; and support regional housing goals.

In January 2020, a Request for Proposal (RFP) was published, and through a robust selection process, on September 17, 2020, the NCTD Board of Directors authorized the Executive Director to enter into an Exclusive Negotiating Agreement (ENA) with Toll Brothers, Inc. (Toll Brothers). At that time, it was determined that Toll Brothers’ proposal best represented NCTD’s vision for the redevelopment of OTC. Its proposal included, among other features, relocation of the BREEZE bus loop turnaround to a location adjacent to the SPRINTER and COASTER platforms; transit specific parking; ground floor activation; transit serving amenities, such as shade structures, water fountains, new customer service center and bus operator rest facilities; and exceeded the City of Oceanside’s minimum inclusionary requirement of 10% providing for a robust mixed-use development.

The application for redeveloping OTC is currently being processed through the City of Oceanside in order to secure the entitlements for the project. Because the site is located within the State’s designated coastal zone, Toll Brothers is required to seek Coastal Commission approval. Once received, this will be the last step in the approval process before construction may commence.

It is anticipated that, if approvals are timely received, construction could begin in 2025. Construction would be phased to avoid any disruption in transit services. View Project Details Here

View Project Details Here

ESCONDIDO TRANSIT CENTER

The Escondido Transit Center (ETC) provides a significant redevelopment opportunity for the City of Escondido and NCTD. Of the four largest transit redevelopment projects, the site at the ETC is the largest site with 12.69 developable acres. A RFP for this site was released on October 25,2022 and sought proposals for a mixed-use development that connected inland communities to the coast through the SPRINTER hybrid rail line and to downtown San Diego. Such a development was envisioned to offer ground floor activation opportunities, trail connections and extend the City of Escondido’s downtown area. Proposals on the site were due on May 31, 2023. Proposals received are currently under evaluation.

SPRINTER STATION PARKING LOTS

A redevelopment assessment of the SPRINTER corridor was conducted in 2020 to assess the feasibility for redevelopment of underutilized station parking lots. The study prioritized seven of the 10 SPRINTER stations for redevelopment.

The stations identified that best aligned with local goals and NCTD policies, by city, include:

Oceanside

• Melrose Ave​
• Rancho Del Oro Ave​
• Crouch Street​
• Coast Highway​

San Marcos

• Palomar College

Vista

• Vista Transit Center​
• Vista Civic Center​

A Request for Proposals on the four (4) Oceanside SPRINTER Stations was released on March 21, 2023. The RFP and associated materials may be accessed at the following site: Oceanside SPRINTER Stations Landing Page | Real Capital Markets (cbredealflow.com)

Initial outreach to generate interest on for the Vista sites is expected to begin in late summer of 2023 with an RFP published in early fall of 2023. The Palomar College Station RFP is anticipated to be released shortly after.